Use a business model framework to describe how you create and deliver a product or service that solves a problem, creating value for your customers and providing sustainable profits for your business.

Assess the financial resources required to implement your business strategy using a financial model to forecast cash flow, profitability and financing requirements associated with a range of scenarios.

Identify your market and develop a strategy to attract your customers. Create your key messages and develop channels to reach your customers to ensure that your business achieves its sales targets.

Create a standout website and social media presence with a custom website. Establish an integrated social media presence and learn how to use it effectively.